Off the Page
This is where we write about the things that led to the drawings in the first place — the history behind a design, the process of getting an illustration from sketch to card or print, and the odd details that make one edition worth collecting over another. Expect notes from the studio in Norfolk, the old covers and reference books we can't stop collecting, and whatever's currently pinned above the drawing desk.
The Lion on the Tin: The Design History of Golden Syrup and Black Treacle
A sugar refinery's leftover byproduct, a Bible riddle about a dead lion, and 140 years of packaging that refused to change — the story behind two tins that have been sitting in British larders since Victoria was on the throne.
The History of the Tunnock's Teacake
A biscuit-tin dome of foil and mallow that started life as a solution to sugar rationing — here's how the Tunnock's Teacake became a genuine piece of Scottish design history.
The Rasher That Never Was: A History of Frazzles
The History of Marmite
How Marmite started as brewery waste, ended up shaping vitamin research, and built one of Britain's most famous ad campaigns out of the fact that people hate it.




